Day-Date 40

The Rolex Day-Date 40 was introduced in 2016 as a replacement for the -relatively- short-lived Day Date II. Compared to the latter, its proportions appear more refined, while the dimensions are only subtly updated. Inside is Rolex' caliber 3255 self-winding movement. As always, it is available in a great number of configurations. Reference 228345rbr has an 'Everose' rose gold case with diamond-set bezel.

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Rolex is the leading brand in Swiss luxury watches with iconic models such as the Datejust, Submariner, GMT-Master 2, Daytona, Day-Date, Oyster Perpetual, Sea-Dweller. Rolex enjoys an unrivalled reputation for excellence, performance and prestige. Pioneer of the wristwatch since 1905 when it was founded by Hans Wilsdorf in London, the brand is at the origin of landmark innovations in watchmaking, including the first waterproof wristwatch - the Oyster - and the Perpetual rotor self-winding mechanism. Its watches have accompanied explorers and achievers around the world, from the top of the highest mountains to the deepest reaches of the ocean. An independent manufacturing company, Rolex designs, develops and produces in-house all the essential components of its watches. Rolex is privately owned by the Hans Wilsdorf Foundation since 1945 and situated in Geneva. In August 2023 Rolex acquired its largest retailer Bucherer and now owns a direct distribution channel besides it global retail partnerships.