Datejust 36

Rolex introduced a new generation of the Datejust 36 at BaselWorld 2018. It features a subtly resigned case paired with a new movement - caliber 3235. Per Rolex tradition, it was first offered in either steel & yellow gold or steel & 'Everose' rose gold, with the stainless steel variations such as the present watch following in 2019. Ref. 126284rbr has a stainless steel case with a white gold diamond-set bezel. It is available in with various dials, and can be fitted with either a Jubilee or Oyster-type bracelet.

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Rolex is the leading brand in Swiss luxury watches with iconic models such as the Datejust, Submariner, GMT-Master 2, Daytona, Day-Date, Oyster Perpetual, Sea-Dweller. Rolex enjoys an unrivalled reputation for excellence, performance and prestige. Pioneer of the wristwatch since 1905 when it was founded by Hans Wilsdorf in London, the brand is at the origin of landmark innovations in watchmaking, including the first waterproof wristwatch - the Oyster - and the Perpetual rotor self-winding mechanism. Its watches have accompanied explorers and achievers around the world, from the top of the highest mountains to the deepest reaches of the ocean. An independent manufacturing company, Rolex designs, develops and produces in-house all the essential components of its watches. Rolex is privately owned by the Hans Wilsdorf Foundation since 1945 and situated in Geneva. In August 2023 Rolex acquired its largest retailer Bucherer and now owns a direct distribution channel besides it global retail partnerships.